Google Analytics and your Nonprofit

Google Analytics and your Nonprofit

When I think of the word Analytics it means the exact opposite of “easy-to-use marshmallow fluff” that can be interpreted at a glance. To me, Analytical means to literally break something down into it’s various components and study them piece-meal, first singularly and then as a whole, to understand what the big World Wide Web thinks of […]

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5 Ways To Protect Your Brand Online

5 Ways To Protect Your Brand Online

Earlier this year, South African Social Media was on fire! The reputations of a Realtor and Economist were badly compromised forcing Jawitz Properties and Standard Bank to deal with a plethora of hate tweets being directed at them. Why? Because of a racial rant by a former Jawitz Property Realtor, Penny Sparrow and an apartheid driven […]

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Should I Hire A Blogger For My Business?

Should I Hire A Blogger For My Business?

“Blogger? Oh please, that’s a made up job description for unemployed people that want to sit at home on the Internet all day.” I kid you not, I’ve heard that many times before from Small Business Owners. Yikes. My response is always: We live in an ever-changing Digital World where Blogging is a crucial part […]

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The WordPress Plugins I Could Not Blog Without

The Wordpress Plugins I Could Not Blog Without

WordPress is my number 1 choice of Blogging Platforms. It’s free, user friendly and super-dee-duper powerful! Having said that, most of the hard work prettifying and ensuring that my Website does what it’s truly meant to do sits firmly on the shoulders of my Plugins. Plugin: WordPress’s plugin architecture allows users to extend the features and functionality […]

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